Privacy policy

Privacy Policy

Last Updated: May 4, 2026

This Privacy Policy describes how Lumefu (“Company”, “we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from our website (the “Site”) or use our services (the “Services”), including the Nimbus Series product line.

1. PERSONAL INFORMATION WE COLLECT

When you interact with Lumefu, we collect the following types of information:

· Device Information: When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies installed on your device. We also collect information about the individual web pages or products (such as Nimbus masks) that you view, and how you interact with the Site.

o Technologies used: Cookies, Log files, Web beacons, tags, and pixels.

· Order Information: When you make a purchase or attempt to make a purchase, we collect your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

· SMS/Mobile Information: If you opt-in to our mobile messaging, we collect your mobile phone number and interaction data with our messages.

2. HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the information we collect to:

· Fulfill Orders: Process payments, arrange shipping, and provide invoices/order confirmations.

· Communicate: Send you updates about your order or respond to your inquiries.

· Screen for Risk: Protect against potential fraud (particularly via IP addresses).

· Marketing & Vitality: In line with the preferences you have shared, provide you with information or advertising relating to our products, such as new releases in the Nimbus Series or "glow with the flow" brand updates.

· Site Optimization: Generate analytics about how our customers browse and interact with the Site to improve the Lumefu experience.

3. SHARING YOUR PERSONAL INFORMATION

We do not sell your personal information. However, we share your data with third-party service providers to help us operate:

· Shopify: We use Shopify to power our online store. https://www.shopify.com/legal/privacy

· Google Analytics: To help us understand how our customers use the Site. https://www.google.com/intl/en/policies/privacy/

· Compliance & Legal: We may share information to comply with applicable laws, respond to lawful requests (subpoenas, etc.), or protect our rights.

SMS Privacy: The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties for marketing purposes.

4. BEHAVIORAL ADVERTISING

We use your Personal Information to provide targeted advertisements or marketing communications we believe may be of interest to you. You can opt-out of targeted advertising via:

· Facebook: https://www.facebook.com/settings/?tab=ads

· Google: https://www.google.com/settings/ads/anonymous

5. YOUR PRIVACY RIGHTS

Depending on your location (such as California or the EU), you may have the right to:

· Access the personal information we hold about you.

· Request that your personal information be corrected, updated, or deleted.

· Opt-out of marketing communications at any time.

To exercise these rights, please contact us at the email provided below.

6. DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

7. CHILDREN’S PRIVACY

Our Services are not intended for children under 13. We do not knowingly collect personal data from children.

8. MOBILE TERMS OF SERVICE

The Lumefu mobile message service is operated by Lumefu. By consenting to our SMS/text messaging service, you agree to receive recurring messages (e.g., order updates, cart reminders). Consent is not a condition of purchase.

· Cookies: The website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart, to determine when to send cart reminder messages via SMS.

9. CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us at:

Email: support@lumefu.com Address: 4/F, Yit Choi Centre, 72 Hoi YuenRoad, Kowloon, Hong Kong

Lumefu is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to products on Amazon.com.

The right of final interpretation of this website belongs to Lumefu limited